Wickes Furniture Company, Inc., Introduces Cindy Crawford Home Collections

Furniture World Magazine

Wickes Furniture Company, Inc., a Sun Capital Investment Company and one of the nation's largest furniture retailers, announced that the company has introduced the popular Cindy Crawford Home line exclusively in its California, Illinois, Indiana and Oregon showrooms. Supermodel Cindy Crawford, one of the world's most-recognized faces, designed and developed the collection of living room, bedroom and dining room furniture with value, quality and style in mind. The furniture features exotic woods, luxurious leathers, and carefully selected fabrics -- all thoughtfully incorporated into the designs to ensure the collections appeal to a wide variety of lifestyles. Styles include a mix of contemporary, vintage/classic and casual -- all inspired by Crawford's design aesthetic. We're proud and excited to feature Cindy Crawford Home as the first exclusive offering since 'the new Wickes' campaign launched earlier this month "Cindy Crawford Home, with its perfect marriage of fashion and value, is one of the most successful brands in the industry," said John Disa, Wickes Furniture President and CEO. "Every piece provides access to style, inspiration and affordability. "We're proud and excited to feature Cindy Crawford Home as the first exclusive offering since 'the new Wickes' campaign launched earlier this month," he added. "The campaign includes all-new advertising creative and brand identity, designed to inspire customers to create new ideas and possibilities for their homes. It beautifully orchestrates product, accessories, designs and presentations." To celebrate the launch of Cindy Crawford Home, Wickes Furniture has scheduled autograph signing events with Crawford at its showrooms in Rancho Cucamonga, Calif. (Jan. 26), Chicago (March 1) and Portland, Ore. (May 3). For more information, visit www.wickesfurniture.com. Cindy Crawford Home is the second recent addition to Wickes Furniture's affordable and stylish furniture offerings. Urban Innovations (www.wickesurban.com), a line of furniture and accessories designed for living in smaller spaces, was introduced last November in Wickes Furniture showrooms nationwide. About Wickes Furniture Company, Inc.: Since its 1971 founding, Wickes Furniture Company, Inc., has grown to include 43 showrooms and five distribution centers in California, Illinois, Indiana, Nevada and Oregon. The company employs more than 1,700 people, all focused on providing quality home furnishings, affordably priced, and with the best financing in the industry. About Sun Capital Partners, Inc.: Sun Capital Partners, Inc. is a leading private investment firm focused on leveraged buyouts, equity, debt, and other investments in market-leading companies that can benefit from its in-house operating professionals and experience. Sun Capital affiliates have invested in and managed more than 150 companies worldwide with combined sales in excess of $35.0 billion since Sun Capital's inception in 1995. Sun Capital has offices in Boca Raton, Los Angeles, and New York, as well as affiliates with offices in London, Tokyo, and Shenzhen. For more information, please visit www.SunCapPart.com.