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WithIt To Host Hearst Publications’ Trend Event at Vegas Market

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WithIt (Women in the Home Industries Today) hosts Home Rules, a trend event for Las Vegas Market attendees, presented by Kelly Peterson, Group Advertising Director, Hearst Integrated Media. The hour-long presentation sponsored by World Market Center is scheduled for Monday, January 28 at 4:00 pm, in the World View Conference Room in Building B with a reception following. Home Rules is based on a comprehensive consumer study commissioned in 2007 by the publisher of popular shelter magazines Country Living, House Beautiful, O at Home, and others. The presentation will focus on how Americans create their most lived-in rooms. Peterson’s talk will: -Quantify current decorating and renovating activity in the American home. - Identify areas of growth in decorating and renovating. - Explore what consumers are searching for when designing their most lived-in rooms. - Understand American’s current and future design aesthetic. - Document the buying process for home-related products – from inspiration to purchase. WithIt is the premiere international organization dedicated to the support and development of female professionals in the home industries. Kelly Peterson served a one-year term as President of WithIt during the organization’s 10th year, in 2007, and now acts as Chairman. The Las Vegas event is one of many market and regional events hosted by WithIt throughout the year. To learn more about the organization, membership benefits, or how to become a WithIt supporter, please visit www.withit.org. For additional inquiries, contact WithIt’s Executive Director Sara Lyke by calling 336-880-2188, or by writing to withitexecdir@triad.rr.com.