CH Living Introduces New Nursery Program

Furniture World News Desk on 12/16/2015

CHL Nursery, a new category in the CH Living brand, announces a quick ship program to launch at the Las Vegas January Market 2016 for brick and mortar retailers. The quick ship program offers the Ashby Glider in four fabric selections: Arlington, Fleur Natural, Rosa Silver and Surf Aqua. All gliders are delivered in two weeks and retail at $699, for an exceptional value.

The CHL Nursery gliders give traditional brick and mortar furniture retailers the ability to offer nursery products in their baby departments, just like big box baby retailers and baby specialty retailers, without investing in extensive inventory. “Trends in nursery room furnishings show consumers, especially Millennials, are dedicating space where the parents and child can interact in this dedicated room,” says Konda Berry, CH Living director of business development and sales. “Styling and configurations reflect the consumers’ overall personal expression for their interiors, unlike in the past where furnishings were themed in baby motifs and colored traditionally in blue or pink. This change in lifestyle preference makes it possible for consumers to use the nursery upholstery in other areas of the home once the child moves into their next life stage.”

The fabric selections for this new introduction are in natural colors, patterns and a popular aqua, all easily adaptable to many rooms in the home. See them in the CH Living Las Vegas Showroom, A934.


More About CH Living: Castle Home Furnishings, sister company to Little Castle, a highly successful recliner and glider nursery business, launched a full line upholstery division in 2013. Little Castle has earned a reputation for fashionable design, quality construction and favorable pricing since its start in 1999 and is the benchmark for Castle Home Furnishings’ upholstered seating. All products are made in the USA in their West Coast facility.