Bellini Modern Living Supports Retailers with Effective Quick-Ship Program
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Bellini Modern Living's quick-ship program is assisting design-focused retailers like Marshall’s Home Living of British Columbia to efficiently manage inventory and stay on top of furniture trends. This approach is particularly beneficial for stores operating in competitive markets where trend relevance is key.
Len Krueger, General Manager of Marshall’s Home Living, states, “Bellini has stock available and provides real-time visibility into their inventory.” Krueger highlighted the importance of being able to satisfy not just the end consumer but also the interior designers who influence buying decisions. He added, “Bellini’s modern line is well-curated and aligns with the tastes of our clientele and their designers.”
Krueger elaborates on the dynamic of selling to designers in the era of social media, where being at the forefront of trends is crucial. With Bellini’s model, Marshall’s Home Living can optimize showroom space by showcasing fewer floor models while maintaining the ability to offer a range of products on demand.
Dining Furniture Offering Optimizes Retail Space
Bellini Modern Living has seen success with its ceramic-top table program, providing options that are both aesthetically pleasing and practical. “Retailers appreciate our dining program for its versatility, offering various sizes, bases, and ceramic tops,” commented Hossein Azimi, CEO of Bellini Modern Living.
The shift in consumer preference from live-edge to ceramic tables in new modern homes demonstrates the need for retailers to adapt quickly to changing trends, something that Krueger acknowledges as a challenge that Bellini helps them meet effectively. “Our recent acquisition of several new groupings at the High Point Market has been successful because it aligns with our customers’ desire for trendy and fresh designs,” said Krueger.
About Bellini Modern Living
Founded in 2002 in Toronto by Azimi, Bellini Modern Living is a leader in the home furnishings category, offering an extensive collection of high-quality yet affordable products. Known for its premium upholstered leather offerings, the company also has a strong presence in case goods, including dining-room furniture, accent pieces, home office products and more. The company entered the U.S. market in 2007 and has been continuously expanding its industry presence. For more information, visit www.bellinimodernliving.com.