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STORIS Manager of Product Management, Peter Dressler, Named to HFB’s Forty Under 40

Furniture World News Desk on 7/27/2022

Once solely driven by tangible shopping experiences, the home furnishings industry’s eCommerce growth has accelerated due to changes to consumer behavior and global circumstances. STORIS’ Manager of Product Management, Peter Dressler ensures that STORIS’ retail partners have market-leading eCommerce solutions and the flexibility to devise strategies that are best for their businesses. Pete Dressler was recently inducted into Home Furnishings Business’ Forty Under 40 Class of 2022.

Pete plays a critical role in the development and product direction of the eSTORIS eCommerce platform, eBridge Commerce solution, STORIS APIs, and forthcoming Eventing solution, all of which are vital to STORIS’ retailers being able to execute seamless eCommerce and digital strategies.

Doug Culmone, STORIS President & COO commented, “Pete is a prime example of a Forty Under 40 honoree because of his problem-solving sensibilities and love of learning. Pete has a constant drive to do things better than we did them yesterday, which is imperative to evolve a technology stack continuously for the future.”

Pete joined STORIS in 2012. He has held roles in technical support, project management, and consulting services, providing him with a well-rounded vantage point of STORIS’ technologies and services. In 2016, Pete was a key player in the creation of STORIS’ eCommerce department and a supervisor of that department for three years. In this role, Pete and his team led eCommerce implementations, development services, and technical support. Pete was instrumental in the success of many websites including those of Top 100 retailers American Furniture Warehouse and W. S. Badcock.

Vice President of Product Management, Anthony Urciuoli notes, “During the COVID-19 pandemic, the role of eCommerce websites accelerated overnight. Pete worked closely with our retailers to quickly adapt and rapidly scale the website platforms for unprecedented increases in eCommerce traffic. At this time, Pete accelerated timely features related to communicating product availability, mobile payments, and customer self-service to help retailers deal with critical challenges and supply chain issues.”

Today as a Product Manager, Pete is responsible for determining the direction of STORIS’ eCommerce, integration, and data technologies and guiding their development lifecycles. This includes new feature determination, prioritization, design, development, delivery, and success metrics. Pete is currently leading a major initiative to significantly expand the ability of all STORIS products to communicate with each other as well as 3rd party technologies. The goal is for STORIS to serve as the central hub of a retailer’s technology solutions creating a dynamic and extensible technology environment.
Pete and his wife, Melissa are the proud parents of their son, Kingsley. He is an active supporter of caresfoundation.org for Congenital Adrenal Hyperplasia, an organization that is near and dear to his heart.

STORIS would like to congratulate all of the 2022 honorees.

Founded in 1989, STORIS continues to be the leading provider of Retail Software Solutions and Services to the home furnishings industry. Over 500 clients utilize STORIS’ Unified Commerce Solution, which includes its STORIS NextGen Platform, CXM, Mobile POS, ERP, eCommerce, inventory management, merchandising, business intelligence, kiosk, supply chain management, accounting, and more.


About Home Furnishings Business
Home Furnishings Business (HFB), a furniture industry publication and its related properties were acquired by Impact Consulting Services located in Atlanta, Ga.