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Wayfair to Unveil New Pop-Up Experience in Four Locations

Furniture World News Desk on 6/12/2019


Wayfair Inc., an online destinations for the home, announced that it will launch the Wayfair Decor & Inspiration Shop in four pop-up locations on August 1. The pop-ups will give customers exclusive access to explore hundreds of affordable decor essentials and walk away with items same-day.
 
The Wayfair Decor & Inspiration Shop will launch in:

  • Woodfield Mall in Schaumburg, IL
  • Streets at Southpoint in Durham, NC
  • King of Prussia in King of Prussia, PA
  • Tysons Corner Center in Fairfax, VA

“We are excited to open four new pop-up shop locations across the U.S. this summer,” said Courtney Lawrie, Director of Brand Marketing, Wayfair. “The Wayfair Decor & Inspiration Shop will provide our customers a place to go for home ideas and inspiration as well as the chance to shop over 250 budget-friendly and eclectic decor items to purchase in-shop for the first time ever.”
 
Fun finds will include unique living room wall art, throw pillows, and candles; end of summer lounging items; seasonal kitchen elements for hosting Sunday night football to Thanksgiving; and bed & bath essentials to easily update any space. Product selection will be refreshed throughout the three-month pop-up, providing customers with the opportunity to discover new items each time they visit the mall. Customers will also have the option to browse Wayfair’s unparalleled online selection and place orders for delivery.
 
Wayfair is currently hiring store managers and retail associates across all locations ahead of the August 1 opening. Interested applicants can visit www.wayfair.com/careers to apply.


More about Wayfair: Wayfair believes everyone should live in a home they love. Through technology and innovation, Wayfair makes it possible for shoppers to quickly and easily find exactly what they want from a selection of more than 14 million items across home furnishings, décor, home improvement, housewares and more. Committed to delighting its customers every step of the way, Wayfair is reinventing the way people shop for their homes – from product discovery to final delivery.

The Wayfair family of sites includes:

  • Wayfair - Everything home for every budget.
  • Joss & Main - Stylish designs to discover daily.
  • AllModern - The best of modern, priced for real life.
  • Birch Lane - Classic home. Comfortable cost.
  • Perigold - The widest-ever selection of luxury home furnishings.


Wayfair generated $6.8 billion in net revenue for full year 2018. Headquartered in Boston, Massachusetts with operations throughout North America and Europe, the company employs more than 12,100 people.