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Rent-A-Center Announces Nationwide Rollout of eCommerce Solution

Furniture World News Desk on 12/6/2016


Rent-A-Center, Inc.  recently announced that their nationwide rollout of an end-to-end eCommerce solution is substantially complete. Customers now have the ability to fully transact with Rent-A-Center online from the convenience of their desktop, laptop, or mobile device.

“eCommerce is attracting customers who appreciate the new option to shop and complete sales transactions online and then have products delivered to their homes,” says Robert Davis, CEO. “In fact, more than 70 percent of our online customers are shoppers who are either new to Rent-A-Center or who have not done business with us in over one year.”

Rent-A-Center currently offers more than 73 products available to rent online, primarily consumer electronics.

“So far, we’ve seen demand for the latest Sony and Microsoft gaming systems, Sony, LG and VIZIO TVs, Samsung smartphones, as well as laptops from ASUS and Toshiba,” says Angela Yochem, CIO and Senior Vice President – Information Technology. “Enabling digital business is key to our strategy as we continue to expand our product offerings and enhance our customer interactions. Since our customers engage with us across all channels, this type of innovation expands our ability to serve our customers, deepen those relationships, and to reach new customers in the ever-evolving market.”

Included as part of Rent-A-Center’s eCommerce solution, shoppers browsing rentacenter.com’s website now also have the option to complete an online form and obtain preapproval to rent from within one of Rent-A-Center’s approximately 2,600 store locations.

“Once approved, customers coming into our stores enjoy a more efficient and streamlined in-store shopping experience since their preapproval information is already loaded into our systems,” says Yochem. “Our customers tell us they appreciate the convenience of being able to obtain pre-approval online.”

Rent-A-Center’s eCommerce solution brings the benefits of rent-to-own to consumers, regardless of where they choose to shop. For a new and returning market of consumers, that means access to the quality products they want and need for their homes is now just “a click away.”

More about Rent-A-Center, Inc.: A rent-to-own industry leader, Plano, TX-based, Rent-A-Center, Inc., is focused on improving the quality of life for its customers by providing them the opportunity to obtain ownership of high-quality, durable products such as consumer electronics, appliances, computers, furniture and accessories, and smartphones, under flexible rental purchase agreements with no long-term obligation. The Company owns and operates approximately 2,600 stores in the United States, Mexico, Canada and Puerto Rico, and approximately 1,870 Acceptance Now locations in the United States and Puerto Rico. Rent-A-Center Franchising International, Inc., a wholly owned subsidiary of the Company, is a national franchiser of approximately 230 rent-to-own stores operating under the trade names of "Rent-A-Center," "ColorTyme," and "RimTyme." For more information, visit www.rentacenter.com.