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Boulevard S. Motion Upholstery Line Debuts at Las Vegas Market

Furniture World News Desk on 7/30/2015


Boulevard S., Stein World’s motion upholstery brand, reported that it is showing for the first time at the Las Vegas market in the Stein World showroom at WMC A344. The collection is distinguished by an innovative design that combines contemporary motion styling with a stationary platform. It includes more than 30 unique frames and hundreds of configurations of sofas, loveseats, sectionals, and recliners available in both leather and fabric. The brand’s recently introduced Power Lift Sofa featuring SofaLIft™ technology—a groundbreaking modular mobility sofa that is as fashionable as it is functional—will also be on display.

“The design of our Boulevard S. collection is resonating with dealers and consumers,” says Donnie Lesley, Vice President of Merchandising and Marketing. “It’s a look that combines the in-demand features of motion furnishings with the style and beauty of fashion-forward stationary upholstery. We’re also getting tremendous response to our debut Power Lift Sofa model, which provides the in-demand power mobility features needed for today’s aging consumer marketplace.”

The Boulevard S. Power Lift Sofa featuring SofaLIft™ technology is a modular sofa that incorporates a power-lift mechanism in a stationary-style sofa frame—addressing the absence in the marketplace of fashionable, on-trend furniture with mobility features. Destined to revolutionize the way consumers view mobility furnishings, it offers a stylish alternative to today’s ‘medical-looking’ furnishings, and is available in more than 50 leather and fabric options and limitless configurations.

About Stein World:  With the unique vision to change the way home accents are designed and marketed to today’s consumers, Stein World creates and delivers hand-painted home accents from around the world. Its designs are inspired by consumer lifestyles, fashion trends and interior design directions. From accent furniture to mirrors, chairs, lighting, occasional tables, and media consoles—its products can be found in more rooms of the home than any other. Its Boulevard S. brand delivers contemporary leather and fabric motion furnishings.

About Stein World: Headquartered in Memphis Tenn., Stein World operates a 325,000+ sq. ft., state-of-the-art distribution center and ships its distinctive products to dealers across the United States and Canada. A leading pioneer of the furniture industry, Stein World is a third-generation furniture company with nearly 30 years of experience creating and delivering superior home furnishings. It shows and introduces products at major furniture markets including High Point (IHFC W447), Las Vegas (WMC A344), Atlanta (Bldg 1, 11th Floor, A10), and Tupleo (Bldg 6, Space 6018). For more information, visit steinworld.com.