Interactive Health® Announces New Operating Company Name
Furniture World Magazine
nteractive Health®, a provider of robotic massage products in the United States, has announced it will adopt the brand of its massage chairs, Human Touch™, as the name of the company.
Effective immediately, the company name will be Human Touch LLC, and all products will feature the Human Touch identity and logo. The Human Touch™ brand will also be promoted with a multi-million dollar advertising campaign, in-store marketing program, and public relations program to further establish the brand and the company as the premier supplier of high performance massage products in the United States.
“We felt that Human Touch™ is becoming such a strong brand and that it really communicates the high quality nature of our products,” said Craig P. Womack, CEO of Interactive Health®. "It just made sense for our entire company to leverage the Human Touch brand. Of course we will continue providing our consumers with state-of-the-art massage products that promote health and wellness for today’s busy lifestyles. We’re looking forward to a new chapter of growth with Human Touch™ as we take our message to a broader audience and market.”
For more than 25 years, Interactive Health® has offered an advanced level of massage products that are an important part of a healthy lifestyle. The Human Touch™ brand will continue this tradition by providing high quality massage chairs, hand-held massage products, and zero gravity chairs that help people feel better every day.
About Human Touch™: Human Touch™, the U.S. market leader of upscale robotic massage products, offers advanced technology and designs for consumers seeking to incorporate health and wellness into their everyday routine. Appealing to back pain sufferers, sports enthusiasts, and those looking to relax from today’s hectic lifestyles, Human Touch™ delivers high-quality Robotic Massage® chairs, zero gravity recliners, and other massage products that are generations ahead of the competition. Wholly owned by Interactive Health®, Human Touch™ currently sells products to specialty retailers and fine furniture stores across the country, as well as international retailers and distributors in more than 48 countries worldwide.