Shifman Mattresses Expands Offerings with New Collections and Adjustable Base at Las Vegas Market
Furniture World News Desk on
1/23/2025
At the Winter Las Vegas Market, Shifman Mattresses will introduce new products designed to broaden access to its 131-year-old luxury brand. The company will debut two mattress collections—1893 and Shifman Timeless—along with its first adjustable base, Refined Elevation by Shifman, which integrates advanced technology with a focus on luxury sleep.
1893 Collection
The 1893 collection pays homage to Shifman’s history and craftsmanship. It features three mattresses, each priced over $10,000, handcrafted using natural, USA-grown cotton and wool. Each mattress contains over 3,000 individually wrapped coils, including advanced micro-coils. This collection provides retailers with high-value products that showcase Shifman’s legacy of design and quality.
“Our research told us that affluent customers expect more when they buy luxury products. One of the ways we're doing more is to create delight through thoughtfulness; like treating them to two complimentary Mulberry silk sleep masks,” said Andi Jones, director of product development for Shifman.
Shifman Timeless Collection
The Timeless collection offers ten mattress models designed to bring Shifman’s luxury craftsmanship to a wider audience. Made with curated materials and expert construction, the collection delivers a variety of comfort options to meet diverse sleep preferences. Retail pricing for the Timeless collection ranges from $2,000 to $7,999 for a queen mattress, allowing more consumers to experience the Shifman brand.
“The Shifman brand endures as much for its pulse on the modern lifestyle and consumer preferences as its timeless approach to luxury design and impeccable craftsmanship,” said Bill Hammer, Shifman president.
Refined Elevation by Shifman Adjustable Base
Shifman will also introduce its first adjustable base, Refined Elevation by Shifman. The base blends advanced technology with sophisticated design to offer wellness and entertainment features. Built-in app options include biometric tracking, guided meditations, and relaxation tools. The base also incorporates sound and haptic technology for an immersive, home-theater-like experience in the bedroom.
Additional features include customized sleep positions to address common issues such as snoring and back pain, integrated lumbar support for enhanced comfort, and smartphone app connectivity. A motion-sensor underbed night light is also included.
New Warranty Announcement
Shifman has introduced a 20-year warranty on all its mattresses, underscoring the durability and value of its two-sided mattress designs. “This warranty provides customers even more value and confidence in their investment in a two-sided mattress that could last much longer than the majority of the industry’s one-sided mattresses and 10-year warranties,” added Hammer.
Shifman Mattresses will showcase its new products in showroom C-1554 at the Las Vegas Market, January 26-29.
About Shifman Mattress Company
Shifman is a leading designer and manufacturer of luxury, hand-crafted mattresses that are built with the same commitment to quality, integrity and true craftsmanship by which the company was founded on 131 years ago. A family-owned company, Shifman operates under the management of the Hammer family. Today, the company operates out of an 84,000-square-foot manufacturing facility in Newark, NJ. Shifman has a proven track record of creating strategic partnerships with its dealers to increase retail sales and customer satisfaction. For more information, visit www.shifman.com.