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Four Hands Appoints Rosanna Godden as New Chief Financial Officer

Furniture World News Desk on 9/2/2022

Four Hands recently announced that Rosanna Godden, formerly of Super Coffee, Amazon, and Whole Foods Market, has been named the company’s new Chief Financial Officer (CFO). Bringing extensive financial and operational experience, Godden joins Four Hands on the heels of a successful year for the company, reaching nearly $500 million in sales in 2021 and the recently announced distribution headquarters expansion to Buda, Texas.

Godden is taking the reins of the CFO role that has been held by Curt Welch, who is gearing up for retirement after 18 years of service at Four Hands.

“Rosanna’s proven reputation and success in delivering meaningful results across multi-national businesses will continue to drive Four Hands forward in an ever-changing and challenging market,” said Matthew Briggs, Four Hands President and CEO. “At the same time, we express our immense gratitude for Curt Welch and his nearly two decades of guiding growth. With this transition, we look forward to building on our strong foundation of success with a new chapter of leadership and opportunities for the company.”

Rosanna Godden’s career spans more than 20 years, during which she led financial and operational growth in executive roles with large enterprise organizations, including Amazon, Whole Foods Market, Starbucks, and most recently Super Coffee. Noteworthy successes include leading the $13.7 billion Whole Foods Market acquisition – disrupting an entire industry as a result – and raising $106 million in Series C funding for Super Coffee, a health-focused beverage startup.

As Chief Financial Officer, Godden will join the Four Hands executive team and focus her efforts on further strengthening the company’s robust financial position, and work with the broader management team to position the company to continue to capitalize on opportunities to grow and expand the Four Hands brand.

“I am so excited to join Four Hands and be a part of a business and team with such long-standing values and potential,” said Rosanna Godden, Chief Financial Officer. “This is an amazing opportunity allowing me to do what I do best – bring in a fresh perspective and my diverse skill set to not only create but effectively execute financial and operational strategy.”



About Four Hands
Based in Austin, Texas, Four Hands is the leading global designer and wholesaler of trendsetting lifestyle home furnishings. They have earned a reputation for expertly blending styles, materials, and textures from diverse corners of the world to create distinct pieces for the home. Receiving numerous recognitions and accolades for their business acumen, including one of Austin American-Statesman’s 2021 Austin’s Top Workplaces and ranking in the Inc. 5000 list 13 times, Four Hands is one of the most dynamic companies in the furniture industry today. Founded in Austin in 1996, the business has grown to include offices in China, India, Vietnam, Mexico, Indonesia, and the United States, with showrooms in High Point, North Carolina, Las Vegas, Nevada, and Austin, Texas. Through their international presence, Four Hands has a finger on the pulse of how the world is shaping the way we decorate our dwellings. The company enthusiastically supports the growing needs of large retail chains, as well as independent regional stores and interior designers. Introducing more than 2,000 styles yearly across multiple categories, customers have access to more than 5,600 design-forward products from over 50 collections, spanning all home furnishing categories—from living and dining room, to art and lighting, and everything in between. www.fourhands.com.