Brandwise Welcomes 50k Retailers to Brandwise Passport

Furniture World News Desk on 6/29/2020

Phase III of Brandwise 2.0 rolled out last week with the migration of credentials for 50,000 registered Reach B2B Retailer Connections to the Brandwise Passport.

This step is an important milestone for both the Brandwise Ecosystem and the brick and mortar retail industry.  These are the first retailers to populate the new Brandwise 2.0 cloud-based architecture and will pave the way for all 290k retailers in the Brandwise Ecosystem. 

Earlier this year, Phase I and Phase II launched with Agencies and Suppliers signing up for Brandwise Passports to streamline data interchange.  There are already over 150 Agencies and hundreds of Suppliers with Brandwise Passports currently within the Ecosystem. 

Todd Litzman, Co-Founder and CEO of Brandwise is very pleased, “We’ve worked incredibly hard developing Brandwise 2.0.  After 23 years of working behind the scenes facilitating, capturing and delivering orders to 100’s of thousands of retailers, it is really gratifying to have an opportunity to provide our sales reps and suppliers with new services that strengthen their ties to retailers, particularly in light of current world events.”

As a trusted partner in a variety of wholesale verticals, Brandwise is introducing a state-of-the-art architecture which empowers each stakeholder to maintain, access, utilize and control their own data, supported by Brandwise’s extensive suite of services and populated by the industry’s largest network of retailers.  In these changing times, the Brandwise Ecosystem will continue to be a stable foundation for their customers.

About Brandwise Passport: Brandwise Passport facilitates communication and the exchange of data between colleagues, suppliers, retailers, agencies and sales reps within the Brandwise Ecosystem. With Brandwise Passport, stakeholders are always in control of their own relationships and profile data.

About Brandwise: At Brandwise, our mission is to empower and simplify the order process by providing sales creation and enablement technology to manage and grow our clients’ businesses.  Founded in 1997, Brandwise integrates striking product presentation, intuitive order management, and industry-leading analytics provided on the ONLY platform that builds on the strength of our industry's past and the potential of our collective future. For more information contact info@brandwise.com.

What is the Brandwise Ecosystem?  a community of interacting professionals and stakeholders linked together through the flow of information and the sharing of common goals.

Who’s in it?  4500 sales representatives, 2000 sales support staff, 180 sales agencies, 3700 suppliers, 294,000 retailers, trade shows and associations.  Industries include Gift, Home, Toy, Housewares, Apparel, Outdoor, Sporting Goods, and many more.

What’s in it?  The Brandwise Ecosystem includes order capture and order delivery of over 3 million orders representing nearly $2.5 billion in wholesale purchases annually.