Norwalk Furniture announced that it will expand its showcase of designer looks with a series of new silhouettes set to debut at Las Vegas Market, July 30 – August 3, 2007. From the versatility of several collage sofas from Norwalk and J. Raymond, to yet another sophisticated sofa by Canadian design diva Candice Olson and updated classics by Joe Ruggiero, Norwalk Furniture further solidifies its position as the leading manufacturer and retailer of custom upholstered furniture.
“We’re building on our rich heritage in manufacturing custom designed and upholstered furniture and adding more dramatic styles and creative customer options,” says Deb McKirahan, director of retail merchandising. Norwalk remains the only manufacturer in the industry to promise and deliver on a 30 to 35 day ship-to-customer window.
New and on display at the Norwalk Furniture showroom – located at Charles Ray & Associates, World Market Center, Space 225, 495 South Grand Central Parkway – are the Lola sofa by Candice Olson, Litchfield Cuddle chair, several ottomans and queen sleeper sofa option by Joe Ruggiero, Meredith sofa and Basie chair with new ottoman from Norwalk, and Addison sofa from J. Raymond.
“Lola gives you a super sleek look,” says McKirahan, focusing on the sofa’s sophisticated ‘trad mod’ features, but not overlooking its extreme comfort; a shapely channel back and plush cushions offer ultra soft seating. Lending to the design’s versatility – Lola fits with almost any interior – are spike wooden legs peering out from below.
Lola will be presented in traditional Olson fashion—a sleek, low pile bronze velvet. “Lola truly becomes a diva when wrapped in one of Candice’s covers,” adds McKirahan, pointing to the lustrous Ceda that also plays up to Olson’s favorite accent—lighting.
McKirahan adds that while Lola is ideal in a shimmering fabric, “she looks great casual too.”
Ruggiero’s No. 1 selling sofa, Litchfield, now appropriately offers the queen sleeper option and as expected of a manufacturer of customized upholstery—both sofa and sleeper give the customer options in the seating department. “You can choose from a bench style seat or a 2- or 3-cushion,” says McKirahan.
Complementing the Litchfield sofas, Ruggiero introduces a cuddle chair. With a modern, but classic profile similar to the sofa, the Litchfield chair features a slight, but noticeable camel back, overstuffed seat and back cushions, and perfectly proportioned sock arms. Ruggiero will show and offer the perfect-to-cuddle-up shape with tapered legs and a cascading waterfall skirt; for fabric, there are literally hundreds to choose from at Norwalk.
Accompanying both sofa and chair are two ottomans – one oversized and the other with the much appreciated storage feature.
Sure to create buzz amongst Las Vegas attendees is the new Meredith sofa – a “collage” design that artistically mixes fabric, leather, prints and textures all in one versatile statement. A Norwalk brand profile, the sofa is pure drama and timeless with rich organic colors.
“You have an endless look with the eclectic mix of fabrics, leathers and trims,” says Deb. “Turn over a seat cushion and reverse a few pillows, and you have an entirely different sofa.” Meredith offers approximately 14 different looks in all.
Following Meredith’s lead is the Basie occasional chair – introduced at Market in 2002 – and new to Market ottoman. Inspired by the art deco period, the Basie chair features downward sloping wood arms and generous seating. Look for chair and similarly inspired ottoman on the showroom floor in a leather fabric with linear and circular movements throughout—a pattern McKirahan attributes to the architectural inspiration behind the Chrysler Building.
A sophisticated design for the price conscious consumer
Addison meets the prerequisite of the J. Raymond consumer with style, comfort, quality and affordability.
Another collage sofa, Addison offers plush seating and a stunning design. With a mixture of rich leather, a variety of opulent fabrics, and exquisite trims, Deb cautions buyers that “this is a look not to overlook.” “With the turn of a seat cushion and just a flip of a few pillows, you have an entirely different sofa,” she finishes.
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