Foamex International Inc. announced the launch of Reflex® Natural™, a high-performance, environmentally-friendly flexible polyurethane foam for the furniture industry. Foamex will introduce the new product line at the High Point Furniture Market, the largest wholesale home furnishings show in the world, which opens March 26, 2007.
Reflex Natural is a unique, highly durable flexible polyurethane foam, made partially from plant-based renewable raw materials. In Reflex Natural foam, these natural ingredients replace significant amounts of the petroleum-based materials traditionally used in foam-making. In addition, Reflex Natural is manufactured using Foamex’s proprietary Variable Pressure Foaming (VPF) technology, a virtually emission-free manufacturing process that creates significantly higher quality cushioning material in a wide variety of density and firmness, resulting in a product that provides consistent comfort. It also contains organic, halogen-free fire retardants. Reflex Natural is the newest addition to Foamex’s Reflex product line, which provides the furniture industry a superior alternative to traditional polyurethane, fibers and synthetic fiberfills.
Andrew Thompson, Executive Vice President, Foam and Technical Products of Foamex, said: “Developing and manufacturing innovative foam products and solutions to meet the exacting demands of our customers is our priority and the cornerstone of our future. Reflex Natural will provide Foamex’s customers with all of the physical properties they have come to expect from the Reflex line, while delivering a unique combination of significant environmental benefits as well. Reflex Natural provides the durability, comfort and feel our customers have become accustomed to and is a tangible example of our commitment to become the foam industry’s leading environmentally-responsible company and supplier partner.”
About Foamex’s Reflex Product Line: The Reflex brand is one of Foamex’s premier comfort foam product lines serving the furniture market and has been highly recognized in the furniture industry for the past seven years. Reflex products are hygienic, odor-free, and provide consistent, high-performance cushioning. All Reflex furniture cushioning products comply with California Bureau of Home Furnishings Technical Bulletin 117 requirements and meet the voluntary UFAC smoldering ignition resistance criteria.
About Foamex’s Environmental Philosophy: Foamex has made environmental, health and safety considerations leading priorities in manufacturing existing products and for planning new products, facilities and processes. The Company is committed to managing its operations so that all employees can work in a safe environment, and to meeting the standards of local, state, and federal laws to ensure that the public and the environment are properly protected. Foamex is committed to environmentally responsible foam manufacturing, and its goal is to sustain ongoing reductions in the amount of contaminants released to air, water and land. More information about Foamex’s environmental philosophy can be found at http://www.foamex.com/env_philosophy.php.
About Variable Pressure Foaming (VPF) Technology: Foamex owns the exclusive North American rights to Variable Pressure Foaming (VPF) technology, the most environmentally friendly process for the manufacture of polyurethane foams worldwide and exceeds the Clean Air Act requirements. VPF enables Foamex to develop and produce unique, value-enhancing products for its customers, while providing higher yields from raw materials than traditional foaming methods. This combination of superior product performance and reduced air emissions provides an important technological edge for Foamex. Foamex operates four VPF facilities throughout the United States.
Foamex at the High Point Furniture Market: Foamex will be exhibiting at the High Point Furniture Market at booth #1-482 in the GREEN Style Pavilion, located on the first floor of the Suites at Market Square, in the heart of the High Point Market.
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