Naturwood Home Furnishings Opens A studiorowe® gallery

Furniture World News

Rowe Furniture announced that Naturwood Home Furnishings has opened a studiorowe® gallery in its Roseville location. The opening in Roseville is Naturwood’s second studiorowe® setting in the Sacramento metropolitan area, along with the Rancho Cordova Naturwood studiorowe® which opened in 2003. The Naturwood Home Furnishings location in Roseville has dedicated 3,500 square feet within their spacious 65,000 sq. ft. showroom to display the store-within-a-store lifestyle setting showcasing Rowe Furniture. With over 400 fabrics to choose from, customers can browse a comprehensive selection in order to facilitate their special order of upholstered furniture. Customers can also interact with Rowe’s PreVue® computer system that quickly gives illustrated examples of any Rowe Furniture sofa, chair, sectional or ottoman in any selection of fabric. This PreVue® system takes all the guess work out of the custom orders and makes customers feel at ease about the look of their new sofa. Naturwood Home Furnishings was established 1948 and has been a mainstay and well-respected business since its inception. Naturwood has been carrying Rowe Furniture for the last eleven years and is excited about having a studiorowe® location in its Roseville store. Naturwood has attracted an extremely loyal clientele from the greater Sacramento area and is a business leader in the region. You may know Naturwood Home Furnishings for its giant clock outside its Folsom location, which has become a local landmark. Naturwood Home Furnishings became a Rowe retailer in 1995 and is now the 102nd studiorowe® to be installed since the inception of the program in 2003. A studiorowe® gallery is a dedicated 3,000 square foot or greater, home furnishings environment within a retailer's showroom where customers can experience a number of lifestyle settings showcasing Rowe Furniture and our selection of over 400 custom fabrics. studiorowe® was introduced in 2003 and has quickly become a distinctive and proven retail program. studiorowe® is a registered trademark. Rowe Furniture, Inc. is a leading manufacturer of custom upholstered furniture in the United States. Established in 1946, Rowe Furniture offers a wide range of styling in sofas, sectionals, chairs and ottomans with over four hundred fabric selections. The Rowe Furniture collections includes Rowe and Robin Bruce. Rowe Furniture is available at major home furnishings retailers and better independent home furnishings retailers across the United States and around the world. For more information please visit www.rowefurniture.com or call 800-334-7693.