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cmi simply home Recognized With Design Journal’s 2004-‘05 Adex Platinum Award

Furniture World News


cmi (Colonial Mills, Inc.), a leading manufacturer of a complete line of braided-texture area rugs and accessories, announced that its simply home™ rug collection and Center Field design has received Design Journal’s 2004-‘05 ADEX (Awards for Design Excellence) Platinum Award in the Residential Rug - Polypropylene category. The largest and most prestigious awards competition for furnishings in the architecture and design industry, the ADEX awards are bestowed annually to those manufacturers who demonstrate superior product design that is marketed to the trade. Design Journal is a trade publication dedicated to the national manufacturer and regional dealer with a focus on the design and architecture marketplace. The result of a licensing agreement with leading home decorator and designer Janelle Lampp, cmi’s simply hometm is a unique rectangle rug collection. The collection’s Center Field design features different geometric patterns that bring to life the bright, playful style for which Lampp is recognized. Its simple pattern and multitude of color combinations make it ideal for any room setting, from outdoor porches and patios to casual indoor environments. The collection’s 100 percent polypropylene content will not mildew, fade or bleed, is stain resistant, reversible, and employs cmi’s cablelock® construction of rope-like, horizontal braids which create a unique, textured softness. The collection’s other patterns are Boardwalk, Rally, Frame It, Line Dance, Pinstripe Border, Hopscotch, Borderline, Line Up and Solid. After selecting a pattern, customers may choose from 26 different colors or color combinations yielding millions of design combinations. A host of simply hometm accessories are also available from cmi, including accent rugs, chair pads, stair treads, trivets, rug slices, heart rugs, utility baskets, hampers, waste baskets, nesting bowls, tote bags, and floor pillows. “Out of 1,438 entries there were only 300 winners and of those only 82 platinum selections so the judges obviously felt cmi’s simply hometm Center Field area rug was something special,” said John Platter, ADEX Awards Executive Director. “Besides being a very attractive looking piece, the judges were impressed with the design flexibility of the rug in that it’s appropriate for both indoor and outdoor applications.” The awards are determined by a panel of anonymous judges representing a cross section of the design industry, including interiors, architecture, graphics, and product and industrial design. Judges award points in several categories with the totals determining the product’s score. Minimum scores are needed to qualify for Platinum, Gold, and Silver awards. By winning, simply hometm Center Field will be featured in the ADEX Awards issue of Design Journal and is automatically entered into the publication’s Product of the Year award competition. “This is the third time in the last four years that we’ve received this very prestigious award,” said Donald M. Scarlata, President and CEO of cmi. “It further reinforces the positive reaction all of our licensed collections have been receiving at the industry markets.” Scarlata added that simply hometm Center Field will be on display at the upcoming International Area Rug Market – Atlanta AmericasMart (5A6) and the International Casual Furniture and Accessories Market in Chicago (Suite 8-1061). Founded in 1977, cmi is headquartered in Pawtucket, Rhode Island, the home of Old Slater Mill and the birthplace of our nation’s textile industry. The company has specialized in manufacturing braided-texture rugs and accessories since its inception. cmi’s philosophy is to be the most innovative in the braided-texture rug category with the results being new colors, styles, award-winning designs and shapes which most appeal to today’s consumer. These advances continue to demonstrate to consumers that braided is simply a construction process and not a style. cmi sells under its own brand name in thousands of specialty retailers and has private label programs and/or customized programs with Ethan Allen, JC Penney, Sears and many others. For more information on simply hometm Center Field, please contact Donald M. Scarlata, President and CEO of cmi, at 560 Mineral Spring Avenue, P.O. Box 249, Pawtucket, RI 02862-0249 or call, toll free, at (800) 343-9339. Fax: (401) 728-2740. Web: www.colonialmills.com.