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Hickory Springs Positions Five National Product Managers for Growth

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Mark Snyder, Jason Porter, Chad Keener, Brent Limer, Barry Simmons

Hickory Springs Manufacturing Company has announced the positioning of five national product manager positions as part of a company-wide realignment strategy.

Brent Limer has been promoted to the newly created position of National Product Manager of Bedding.  Mr. Limer will work with the entire bedding group to provide national account coverage as well as new product development and brand management. Mr. Limer joined Hickory Springs in April 2006 and has served as Regional Sales Manager since May 2007.

Jason Porter will assume the role of National Product Manager of Metals with a heavy emphasis on motion and sofa sleeper products.  Mr. Porter joined the company as assistant product manager in February 2006. 

Mark Snyder will assume the role of National Product Manager of Automotive. Mr. Snyder has served as Business Development Manager for the automotive division since joining the company in July 2007.  Prior to joining Hickory Springs, he was employed with Johnson Controls for nearly 20 years.
Barry Simmons will continue his role as National Product Manager of Furniture Seating, a position he has held since 1997.  Mr. Simmons joined Hickory Springs in August 1981.

Chad Keener has been named National Transportation Products Manager.  Mr. Keener will be overseeing non-automotive transportation markets for commercial transportation.  Mr. Keener joined Hickory Springs as assistant plant manager of the HS Metal Plant January 1993. He has since served as Operations Manager and Sales Engineer since joining the company.

“The realignment of these five national product manager positions is another important step in positioning Hickory Springs for a new era of growth and diversification for the future,” said Dwayne Welch, Executive Vice President and Chief Sales and Marketing Officer of Hickory Springs. “We have great confidence in each of our product managers and look forward to seeing how their individual talents and experience will help increase the accountability, responsiveness and productivity of the product lines they oversee.”

One of North Carolina’s largest employers, Hickory Springs is a privately held company based in Hickory, North Carolina, with more than 50 manufacturing plants in 16 states and China. In addition to its core furniture and bedding markets, Hickory Springs also serves a growing range of customers in the automotive, recreational vehicle, packaging, medical, marine and telecommunications industries.