Four Hands, the manufacturer and wholesaler of home furnishings announced that it has teamed up with eco conscious designer, Thomas Bina, to create a new subsidiary company of Four Hands to be called bina. The announcement was made today by Brett Hatton, founder and CEO of Four Hands, and Matthew Briggs, president and partner of the Austin, Texas-based company.
Four Hands will distribute, promote, and manufacture new lines under the bina brand, kicking off with the acclaimed designer’s debut furniture collection, set to premier at the High Point Fall Market in High Point, NC, October 17-22, 2009.
Long range plans for the venture include Thomas Bina and Four Hands working in tandem to promote and distribute subsequent furniture lines created by designers selected by Bina, resourced and released under the new bina brand. For Bina, his creative and business relationship with Four Hands is his first venture since founding Environment Furniture Inc., of which he was the creative director and chief designer.
Bina is considered to be a groundbreaking designer in the realm of sustainable harvesting and reclaimed woods.
“We’re thrilled to be partnering with Thomas,” Brett Hatton, founder and CEO of Four Hands said. “He is a rare and visionary talent who combines the art of design with the entrepreneurial spirit. I’ve known Thomas since my first year in the business, and have followed his amazing career with great admiration. He has not only launched breakthrough collections, but proved to our entire industry how sophisticated, ‘conscious’ design can strike a chord with customers across the globe.
“This partnership affords both Thomas and Four Hands new opportunities to strengthen our existing commitment to bold, sustainable furniture solutions. We embrace his talent and spirited work ethic, and know that the strides we take together will enable our partners and global stakeholders around the world to flourish as well. Four Hands also has a strategy on tap to actively seek distribution outlets in new international territories.”
“I'm excited to become part of the incredible Four Hands dynamic," Bina said. "Their North American staff, along with their worldwide operations, possess that rare combination of unblinking creative support coupled with a rock-solid business foundation. Brett and Matt command respect across the globe, and yet are able to approach each project with a hands-on sensitivity and attention to detail that has made us kindred spirits from day one. The combination of our talents fits perfectly. We’re ecstatic to be introducing the bina brand to the world, and promise there is so much more to come.”
Four Hands president Matthew Briggs commented, “Thomas is a world-class designer with a reservoir of talent and design acumen unique to our business and the design-field at large. His impeccable aesthetic has always been in line with Four Hands creative culture: To motivate; To innovate; To induce that extra effort and deliver a product people are clamoring for. The bina brand is optimally positioned to impact the marketplace with our standard commitment to operational excellence in all things."
Brett Hatton launched Four Hands nearly two decades ago, mixing unconventional creative instincts with keen business insight. He has navigated the growing company’s key marketplace transformations with a conviction and accountability purposefully exhibited in their air-tight global infrastructure. In 2001, Hatton brought on board former Four Hands client, Matthew Briggs, to run the day-to-day operations. The company is a three time winners of Inc. Magazine's Top 500 Fastest Growing Companies, and back-to-back winners of Texas Monthly's Best Companies to Work for in Texas. Four Hands' culture of sustainable growth and entrepreneurship places a balanced emphasis on economic and social return.