Furniture World Articles by
Home furnishings retailers really need to lean in on their most valuable prospect. Her name is HENRY.
How to make an analog connection with shoppers in an increasingly digital world.
To compete for the attention of millennial HENRYs, it takes more than great design, discount prices, social media and newspaper ads.
A recent study of 350-plus retailers and manufacturers pinpoints growth opportunities for furniture retailers.
Survey of Yelp reviews identifies problem areas for furniture retailers, plus strategies for avoidance/correction.
Retailers need to focus on strategic shifts in what these customers want, not on marketing & messaging tactics.