WaterMark Living Debuts Updated 2020 Catalog and Marketing Materials
Furniture World News Desk on
12/20/2019
WaterMark Living, the designer and manufacturer of interior and exterior leisure furnishings, recently announced the debut of its new product catalog and associated marketing materials for 2020. With the newly designed catalog, additional product sections will be included along with reference tools. The format of the new marketing materials will include the designation of all collections in the line based on names vs. the previous numerical designation. A virtual catalog with all product collections and associated information will be available and easily accessed on line.
“With this new catalog and the associated virtual edition, our retail partners will be able to easily access product images and information,” said Chad Harper, national sales manager, WaterMark Living. “For 2020, we invite retailers to experience through our marketing materials the difference that is found across our product collections. With more than four decades of expert sourcing, we are able to provide the complete casual resource. “
Included in the 2020 marketing materials is a new section entitled “Blended Elements.” This section, which features seven collections, highlights the possible intermixing of from within the collections to produce a sought after, eclectic look. “Thousands of combinations of style, fabric, and looks are available,” said Harper. “With this blending, we also are able to hit a wide range of price points.”
Quick references within the 2020 catalog include table options for specific collections and coordinating accent pieces including end tables, cocktail tables, fire pits, consoles that can be used across collections.
Most noticeable within the new marketing materials is adaption of collection names. In the past, WaterMark Living had identified collections with series numbers. This has been updated with easy to associate collection names. New collections, finishes and maintenance reference information is also included within the new catalog design that is also available in a virtual online format.
For more information about WaterMark Living, visit
www.watermark-living.com.
About WaterMark Living: WaterMark Living is a complete casual resource with more than four decades of dedication in sourcing quality outdoor and rattan products designed and proven to stand the test of time. Created by retailers for retailers, WaterMark Living provides fashionable product that is highly customizable with quick turn-around times, from deep seating to casual dining, lighting and accessories. For more information, visit www.watermark-living.com.