Furniture World Articles by
Making an engaging product demonstration that builds value, enlightens
customers, and convinces them through comparison, helps get the job done.
Sol was the best closer in a chain of 23 furniture stores. He passed along
the following three selling “moxies” that are still relevant to salespeople today.
Sales training during onboarding often focuses on what’s important to stores. Ongoing training needs to refocus on what’s important to customers.
As pandemic related issues retreat, what exactly might be done to increase the relevance of in-store sales experiences?
Ten proven benefits that flow from asking shoppers the right questions to help them create the right feel for their rooms.