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Cheri F. Blazek
2093 Brookwood Court South Elgin, IL 60177
Phone 847-531-8490 - Fax 847-531-8491
cfblazek@att.net


Award Winning Regional Sales Manager
16 Years of Record Breaking Sales Performance

16 years of successful sales leadership in strategic sales and territory expansions. Consistently achieve top ranked performance in every position by bringing in revenues, profits and relationships with customers to new heights. Expert in Consultative Selling to all level of executives and owners with a personal, creative and result orientated approach. Strong account management skills, practiced in transforming customer relations to that of a valued business partner. Excellent interpersonal skills, able to build and sustain effective customer and partner relationships. Additional areas of expertise include:

° Business Development ° Account and Territory Management ° Award Winning Merchandiser
° Pricing & Proposals ° Award Winning Retail Associate Trainer ° Road Warrior
° Strong Customer Relationships ° Consultative/Solutions Selling ° Proven Management Skills


PROFESSIONAL EXPERIENCE

MID-WEST REGIONAL MANAGER 2002 - PRESENT
HOWARD MILLER

Manage $3 million Mid-West territory spanning 3 states for a high-end clock, casegood furniture privately family owned company. Oversee account management for 250+ accounts and aggressively pursue new business. Increasing sales by 7% annually during difficult economic conditions in furniture retail. Cultivating existing accounts to increase trust, customer relationships and profit. Customer base consists of large chain retailers, high end gift/ jewelry and clock shops to small independent merchants. Accustomed to working out of home office, extensive traveling to accounts, markets and international shows.

Key Achievements
°Best Performance Award 2006, National Accounts Award 2006
°Recognized for Developing Customer Relationship Programs
°Recognized for excellence in Training Retail Sales Associates with proven results
°Developed new territory plan for increased profitability
°Award Winning Showroom and business/retail Merchandiser

MID-WEST REGIONAL MANAGER 1998 - 2002
CORNELL TRADING, INC

Managed $2 million Mid-West territory spanning 5 states for apparel, home goods privately held company. Oversaw 500 customer accounts, 3 representatives and showroom in the Merchandise Mart, Chicago IL. Hired and trained a staff of 20 for 4 annual international shows. Responsible for designing and executing change of 2 showrooms twice a year. Extensive traveling in territory for sales appointments, regional shows and events. Customer base included large department stores, Hallmarks/Card shops, Home Décor, Kitchen stores, independent clothing and gift stores. Accustomed to working out of home office, showroom along with required travel.

Key Achievements
° Achieved average of 18% growth per season
° Ranked number 1 salesperson 1998, 1999, 2000, 2001
° 1999 Best Designed Showroom (Merchandise Mart – Chicago IL)
° Awarded Sales Trip annually for exceeding Sales Quota
° Achieved first time profitability for company in Showrooms


Cheri F. Blazek □ 847-531-8490 □ cfblazek@att.net □ Page 2 of 2


MID-WEST REGIONAL MANAGER 1995 – 1998
THE BOYDS COLLECTION, LTD

Managed Mid-West territory spanning 6 states for a leading collectable giftware company. Oversaw 300 account customers, Merchandise Mart Showroom, 15 representatives, and 5 international shows. Accomplished set goals of Corporate by bringing personalized approach of sales and marketing through-out the mid-west. Trained and managed representatives with additional personnel for shows and sub-territory management. Customers included Department Stores, Hallmark, and independent gift stores. Accustomed to working out of home office, Merchandise Mart Showroom and extensive traveling to customers in territory and companies factories in Asia.

Key Achievements
° Increased sales by 50% first year
° Initiated First Sub-Representatives within company
° Structured first tele-marketing (inside sales) customer service team
° Award for Showroom/Vignette design at Chicago Merchandise Mart
° Initiated effective mailer/newsletter program reaching over 500 customers monthly


NATIONAL TRADE SHOW COORDINATOR & TERRITORY MANAGER 1989 – 1995
CHERRYDALE FARMS, INC.

Starting as a territory representative in the CPG industry I earned progressive positions based on setting sales records. National Trade Show Coordinator responsibilities included custom booth design, working with unions, hiring, training and supervision of personnel. Territory Management for an educational promotional giftware company. Territory Management included responsibility of increased customer sales, traveling to customers on a scheduled basis. Accustomed to working out of home office, extensive traveling to customers and shows.

Key Achievements
° Increased profitability of National Trade Shows
° Consistently ranked top 5% of Territory Managers
° Chosen as a Design Panel Consultant (Member of Color Marketing Group)


MAXILLOFACIAL SURGICAL ASSISTANT 1984 – 1989
CRYSTAL LAKE ORAL & MAXILLOFACIAL SURGERY

Performed all duties of assisting surgeons in operating room, pre-op, doctor’s office and pre/post patient care. Trained incoming surgical assistants, managed inside surgery schedule with continued training.




EDUCATION
Maxillo-facial Surgical Nursing BS
Strategic Selling ~ Invision Strategies
Consultative Selling ~ Invision Strategies


HONORS & INTERESTS & ACTIVITIES
Vice President of Enlight Children Charities, Vice President of Youth Jazz Ensemble of DuPage,
Church, Gardening, Antiquing, Music, Travel, Swimming and my Family

 
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