Former Cafepress.com COO Jeff Sheahan has joined Touchstone Home Products Inc. as Chief Executive Officer.

Sheahan has over 25 years of senior management experience in the US and Europe leading early, mid-stage, and mature private and public companies selling a wide-range of products and services to consumers and businesses. Born in Boston, MA, Sheahan began his career running direct marketing catalog-based businesses in the New England area, and went on from there to leading companies that utilized a multi-channel approach to growing their business, leveraging online communities and marketing, Web 2.0 dynamics, traditional Direct Marketing, and outbound sales and service.

“Touchstone is an innovator in the home entertainment industry and offers the broadest selection of TV lift cabinets today. With the sales of flat panel TV’s expected to exceed 45M in 2009, we believe there is excellent growth ahead as consumers become increasingly more aware of the value and solution that TV lift cabinets from Touchstone provide.”

Prior to joining Touchstone in 2008, Sheahan was President & COO of Cafepress.com, Inc, the leading print-on-demand, mass customization, online marketplace for community-generated products. Before Cafepress, Sheahan was CEO of Silicon Valley e-commerce pioneer Onsale.com, Inc, which later acquired Egghead.com, Inc to become one of the leading publicly-traded, online resellers of computer-related products. Earlier in Sheahan’s career, he was President of Microwarehouse Europe, leading that direct marketing company through a period of significant international profitable growth.

Sheahan lives in San Ramon, CA where he enjoys taking advantage of Northern California’s natural beauty to hike, bike, explore, and dine out al fresco.

About Touchstone: Touchstone is a leader and pioneer in the design and manufacturing of Theater Lift cabinets. Founded in 2005, Touchstone offers the most complete line of TV lift cabinets in the industry with contemporary, traditional, and transitional styles. Touchstone offers TV Lifts for 37”, 42”, or 55” inch flat screen plasma or LCD TVs. With solutions for the living room, family room, den, and the bedroom, Touchstone offers a model and style for every room in the house.

Touchstone products will be showcased at the World Market in Las Vegas Booth C-1449