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High Point Market Authority Announces New Buyer Tour for Fall Market 2017

Furniture World News Desk on 8/11/2017


The High Point Market Authority (HPMA) recently announced that it has again partnered with Soft Design Lab for the production of a new buyer tour for Fall Market (October 14-18). Developed with the intent of bringing new buyers to Market, the tour will include a multi-day schedule of showroom visits, educational events and networking opportunities, designed to provide participants with a multi-faceted, comprehensive view of the millions of square-footage that is High Point Market.

Returning for its sixth Market, the “VIP #HPMKT Experience” is produced and hosted by industry experts Deb Barrett and Jackie Von Tobel of Soft Design Lab, an online base camp and creative community dedicated to providing advanced education on soft furnishings design and business. The 6-day, 5-night tour is geared towards those new to Market or who haven’t been within the past few markets. Including four star accommodations, private luncheons and dinners, a multitude of showroom presentations, a daily educational schedule and a plethora of social and networking events, the tour is a must-do introduction to Market.

Elizabeth MacPhail of Liz MacPhail Interiors joined the tour for Spring Market 2017. “What a whirlwind... I’m inspired, challenged to think about my business differently, full of new and diverse resources and armed with connections with other women in the business to help challenge and encourage each other,” she commented. Mary Crane of Mary Crane Interiors, who was also part of the Spring 2017 tour, added, “It surpassed my expectations by a mile; I'll be on a ‘High Point’ high for days!”

The VIP #HPMKT Experience with Soft Design Lab will take place October 13 – 18. Additional information and registration details can be found at http://www.highpointmarket.org/plan-your-trip/market-tours. Follow the tour’s experience during Market through the Soft Design Lab’s social media and via the “#hpmktVIPtour” hashtag.


More about the High Point Market Authority: The High Point Market Authority, www.highpointmarket.org, is the official sponsor and organizer of the High Point Market in High Point, N.C. Featuring an extensive selection of exhibitors spanning every category, style, and price point, and attracting tens of thousands of visitors from more than 100 countries twice each year, the High Point Market is the driving force of the home furnishings industry.

More about Soft Design Lab: Soft Design Lab, www.softdesignlab.com, is an online base camp and creative community dedicated to providing advanced education on soft furnishings design and business to designers and manufacturers. Through their live events, tours, online and on demand learning and reports; they combine inspiration with information and education to give professionals all of the tools and skills necessary to master the art of soft furnishings. Founded by leading industry experts Jackie Von Tobel and Deb Barrett, Soft Design Lab builds a bridge between designers and manufacturers to highlight new product, emerging trends, and starts the conversation to promote better communication and profitable relationships.