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Jerome’s Furniture Opens Stand-Alone Dream Shop In Downtown San Diego

Furniture World News Desk on 7/21/2017




Jerome’s Furniture recently announced the opening of its Dream Shop at 11th and Market St. in Downtown San Diego.

The location is its first store devoted exclusively to mattresses and mattress accessories, bringing Jerome’s retail presence back to the area where the company began in 1954.

“Our roots are in Downtown San Diego and it’s rewarding to be able to re-establish a presence in the neighborhood where my grandfather started the business,” said Jim Navarra, Executive Vice President of Jerome’s Furniture. “We saw a significant opportunity to fullfil the area’s growing number of residents with top-tier mattresses at our everyday low Jerry’s Prices. We’re excited to be back in Downtown San Diego.”

The Dream Shop concept is in every Jerome’s showroom, but this is the first stand-alone location. The retail location includes Jerome’s full line of private label mattresses, Aireloom mattresses and complete offering of bedding accessories.




More about Jerome’s Furniture: Founded in 1954, Jerome’s Furniture is a third-generation family business, headquartered in San Diego, CA, with 13 home furnishings retail locations and one stand-alone mattress retail location. Regarded fondly by generations of families, Jerome’s is known as the best furniture retailer for everyday value (“Jerry’s Price”) and a wide selection of products. Recognized with numerous awards and a Top 50 retailer, customers know they can count on Jerome’s. Jerome’s offers complimentary design services, furniture removal services and augmented reality software to help customers achieve their optimal look. To learn more, visit www.jeromes.com.