Furniture Of America Continues 10th Anniversary Celebration At Las Vegas Market

Furniture World News Desk on 7/29/2016

Full-line furniture resource Furniture of America recently announced that at the upcoming Las Vegas market they will continue to celebrate their 10th anniversary with live entertainment, an assortment of at-market specials and promotions including daily raffle drawing for giveaways and more.

The company is also serving lunch in the showroom Sunday through Tuesday, and, back by popular demand, is a Customer Appreciation Raffle that will result with one grand prize winner realizing a discount on his or her order placed at market of up to $10,000.

The grand price ticket will be drawn at Furniture of America’s showroom at B1168 on Tuesday, at 3:30 pm.
The company has also broken new ground by printing several thousand copies of a first-ever, four-color, 196-page 2016/2017 Supplementary Catalog that is being made available only at the furniture market here.

To help both new and existing customers, the catalog highlights all of the company’s brand new offerings in its core categories: Bedroom, Youth, Dining, Upholstery, Living, Outdoor, Accent, Lighting and Accessories.

For each category, the catalog provides individual product dimensions, materials used, features and benefits and four-color photography that shows the product in a fully accessorized lifestyle setting.
“Since the company’s inception in 2006, the mission has always been to offer an extensive selection of home furnishings with outstanding value. And, as a full-line furniture resource, our goal is to provide products for every room in every home at multiple price points with the ultimate goal of providing retailers and the consumer with more value for less, always,” said Michael Genrich, senior vice president of sales and marketing.

Genrich explained that the investment in the supplementary catalog, which helps identifies new products, colors, finishes and features, also underscore the company’s desire to be a leader in anticipating the consumer’s home furnishings and lifestyle needs and then delivering above and beyond expectations.
In addition to providing comprehensive information about the company’s new products, virtually all of which are being shown here in Las Vegas for the first time, the catalog also gives Furniture of America an attractive and exciting platform to share information about its history, distribution centers, industry affiliations and its very comprehensive social networking platforms.

For example, commenting on Furniture of America’s affiliations, Genrich noted that, “Since our launch a decade ago, our involvement in the furniture industry has significantly grown year over year. We now proudly work with large rental and buying groups, and we are supporters of local and national associations for humanitarian efforts. We also align ourselves with organizations that share our vision of focus on people, passion, and values,” he explained.

Specifically, Genrich cited groups including BrandSource, Trib Group, MEGA Group USA, FMG, City of Hope, American Red Cross, The Salvation Army and others.

“We are also very active across the social media platforms such as Facebook, Twitter, Pinterest, Instagram and YouTube,” Genrich confirmed.

For more information, contact Mike Genrich at mikeg.ca@foagroup.com.