Mor Furniture for Less Opens 2 Greater Palm Springs Area Furniture Stores
Furniture Industry News Update -
Furniture World Magazine
After more than 35 years in Southern California, Mor Furniture for Less reported that it continues its West Coast expansion into a new market with two new home furniture retail locations in the Greater Palm Springs Area of the Coachella Valley.
Following the April 2012 Grand Opening of the company's 24th store in Lynnwood, Washington, Mor Furniture for Less launched a Rancho Mirage showroom in May, just in time for the Memorial Day shopping weekend. The company's 26th showroom, located just six miles away in Cathedral City, just opened, commencing a Double Grand Opening celebration before the 4th of July holiday.
The Rancho Mirage furniture store, at 72115 Highway 111, offers the most exclusive collections of the current Mor Furniture for Less product lineup in adult and kids furniture. Products range from designers like AICO, including the new Hollywood Swank collection from Michael Amini and actress Jane Seymour, to the complete Tempur-Pedic mattress lineup.
The Cathedral City furniture store located at 67555 East Palm Canyon Drive, serves as both, a showroom for the company's main product lineup, including a Kids and Teens section and Clearance Center as well as a giant home delivery and customer pickup warehouse, serving a large area of Southern California.
The company says tha there has never been a furniture store in the Desert like Mor Furniture for Less as the it aims to bring its concept of offering the best value in quality furniture to an all-new market, offering complimentary fresh-baked cookies, popcorn, soda and coffee while shoppers browse the expansive furniture selection.
Mor Furniture for Less is a Southern California based company, but an all-new Palm Springs furniture retailer, occupying two prominent, formerly vacant retail spaces and creating additional 40-50 much-needed jobs for the area.
Mor Furniture for Less, established in 1977, is the largest family-owned and operated furniture company on the West Coast with 26 stores in 7 states, offering the best value in bedroom, living room, kids and teens furniture, dining furniture and mattresses.
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