Fine Furniture Design Moving To Freestanding Showroom

Furniture World News Desk on 8/26/2015

Fine Furniture Design reported that it is moving to a new freestanding showroom at 305 S. Hamilton St. near Green St. The grand opening will take place at the October 2015 High Point Market.

The move to a highly visible location will make it easier for its current and prospective customers — a mix of design-oriented furniture stores and leading interior designers — to shop existing and new collections during Market.

“Our new 14,000-sq.-ft. showroom will provide the perfect spot from which to serve our growing base of fine furniture stores and fashion-savvy designers,” says Eric Graham, president of Fine Furniture Design. “By moving, we make it more convenient than ever for our customers to visit our showroom and see our latest precisely crafted, classic designs. We expect to be a ‘must-see’ destination for any store or designer that serves the upper end of the market.

“Fine Furniture Design is “poised for growth, with strong manufacturing capabilities, an unparalleled reputation for quality and value, and new design offerings that will be introduced at the October Market,” Graham says. “We have fresh new ideas for addressing consumers who plan and approach the purchase of home furnishings differently than even five years ago. They are changing and we are creating new furnishings to meet their needs and what they are looking for in products for their homes.”

Graham adds that while Fine Furniture Design is evolving its brand to meet  emerging market needs, its core principles won’t change. “Our commitment to providing ever-higher levels of customer service, to making furniture that is precisely crafted and to delivering great quality and service is unwavering. Starting with the excellence and innovations of our founder Larry Moh, this furniture family is engaged and committed to helping our dealers succeed.”

Fine Furniture Design is keeping retailers informed about the company’s new location with the launch of a new integrated trade campaign with the theme of “Unpacking style at our new showroom,” which includes a map of the new site.

About Fine Furniture Design: Fine Furniture Design is dedicated to the core principles of providing the best quality, craftsmanship and value in home furnishings today, with superior design and unequalled standards at every stage of manufacturing – from the forest to the stores. Creating precisely crafted case goods and upholstered furniture for homes around the world, its home furnishings are produced in its company-owned manufacturing operations in Shanghai, China. For further information, visit www.ffdm.com.