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Sleep Country USA Foster Kids Pajama Bowl Draws over 1,000 Participants and Raises $140,000

Furniture Industry News Update - Furniture World Magazine
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Article Summary: Donations from the event are used to fund wishes from local foster children, enabling them to participate in the activities that make being a kid so much fun.




Sleep Country USA announced that its seventh annual Pajama Bowl (www.pajamabowl.com) events scored a “Turkey” this year – raising more than $140,000, drawing over 1,000 participants, and breaking the event record for a seventh year in a row – a triple strike for Northwest foster children.
 
Donations from the event are used to fund wishes from local foster children, enabling them to participate in the activities that make being a kid so much fun. Some of the real wishes made possible through this year’s events include:

  • Funding Cub Scout fees
  • Attending a fun filled day at the fair
  • Family night at the movies with snacks
  • Taking dance or music lessons
  • Going on a week-long summer camp
  • Paying class field trip fees
  • Playing on a sports team

“The Pajama Bowl provides opportunities for children who have been removed from their home to participate in activities that may otherwise be cost prohibitive,” said Tauni Hemminger, Founder & President of Bridge the Gap.

“These are the places where friends are made for life. Like one little girl who at age 8 met her best friend in gymnastics, or where another child, age 12, was reunited with his brother at summer camp. It’s a truly incredible event that offers people a way to have a blast, while making a real difference in the life of a child in their community.”

The Pajama Bowl is Sleep Country’s largest annual fundraiser, drawing over 1,000 pajama-clad bowlers to area bowling lanes and raising more than $56,000 in Oregon and $84,000 in Washington, for a seven year grand total of more than $600,000. 100% of participants’ donations are distributed to the company’s non-profit foster organization partners to answer the wishes of foster children throughout the Northwest.

“We established this event to bring the community together to raise money for an important cause and have fun, and are thrilled with its ongoing success and year-over-year growth,” said Terry Horsley, vice president of brand strategy, Sleep Country USA.

Participants had the opportunity throughout the event to win great prizes, including weekend getaways, musician memorabilia, concert tickets and more. In addition, each team received a score based on a point system that incorporated money raised, bowling scores, pajama-wearing, and raffle winnings. The top scoring teams this year were the “Striking Divas” in Oregon, bowling for Bridge the Gap, and “Fostering Together” (pictured) in Washington, bowling for Olive Crest. Each member of the winning team won a brand new queen-sized Beautyrest® mattress set, and remaining teams that placed in the top five were awarded gift certificates for local restaurants, bowling parties or Latex pillows for each team member.

For those who couldn’t make this year’s Pajama Bowl, view event pictures on Facebook at www.facebook.com/SleepCountryUSA and mark your calendar for April 2013!

About Sleep Country USA: Sleep Country USA is the No. 1 bedding specialist in the Northwest, with more than 80 mattress stores throughout the region.

Founded in 1991, Sleep Country USA features top-quality, brand-name mattresses from Beautyrest®, Sealy®, Posturepedic®, Tempur-Pedic®, Stearns & Foster®, and Serta iComfort®, as well as premium adjustable beds, futons, and wood and metal accent beds. The company emphasizes customer service and satisfaction with its Money Back Comfort Guarantee and Free Red Carpet Delivery Service. Sleep Country USA’s award-winning Sleep Country Foster Kids program actively contributes to its communities through ongoing donation drives and fundraising events that benefit the Northwest’s nearly 20,000 foster children. For more information about Sleep Country USA or the Sleep Country Foster Kids program, visit www.sleepcountry.com or call 1-888-88-SLEEP.

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