To officially launch the new HGTV HOME Furniture Collection at Woodchuck’s Furniture, Linda Woodrum, HGTV Smart Home interior designer helped Doug Correia, president of Woodchuck’s Furniture cut the ribbon. On hand for the celebration are (left to right) Matt Johnson, HGTV HOME Furniture vice president of sales and merchandising; Victoria Valentinas, HGTV HOME Furniture visual merchandising coordinator; and standing next to Doug is Renee Loper, HGTV HOME Furniture vice president of marketing.
Woodchuck’s Furniture, Jacksonville, Florida’s exclusive retailer for the HGTV HOME Furniture Collection, reported that it not only debuted new HGTV HOME Furniture collections but timed their debut with the opening of HGTV’s Smart Home in Paradise Key, a new development near Jacksonville Beach. Displayed on their retail floor in vignettes similar to the Smart Home’s rooms are the Woodlands, Water’s Edge, Classic Chic, Meadowbrook Manor and Modern Heritage collections along with fashion upholstery and collected accent pieces.
In celebration of the HGTV HOME Furniture brand, Woodchuck’s hosted Linda Woodrum, the interior designer of the HGTV Smart Home, who gave an exclusive behind-the-scenes look at her approach to designing HGTV’s first high-tech coastal home to a standing-room-only audience. In addition, Woodchuck’s gave away several door prizes including a $5000 HGTV HOME furniture grand prize. Two lucky families won a private tour with Linda of the Smart Home on Sunday, May 5.
“We were very fortunate to have the inspiring HGTV Smart Home near us and to be able to debut the HGTV HOME Furniture collection with such fanfare,” commented Doug Correia, president of Woodchuck’s Furniture. “Our customers have always looked to us for not only bringing them high quality furniture but also great value and style and the HGTV HOME Furniture collection fits perfectly with those goals. The addition of the Smart Home has given us and our consumers great new ideas on how to combine the HGTV HOME Furniture collections to create the unique personal looks that they are striving for.”
HGTV, America’s leading home and lifestyle brand, is one of cable’s top-rated networks and is distributed to more than 99 million U.S. households. HGTV’s website, HGTV.com is the nation’s leading online home-and-garden destination that attracts an average of 5 million unique visitors per month. The HGTV HOME products line currently include exclusive offers of paint, flooring, lighting, furniture, plants, fabric and other home-oriented products. In partnership with Hearst Magazines, the HGTV Magazine, a home and lifestyle publication, is currently available on newsstands.
Headquartered in Knoxville, Tenn., HGTV is wholly owned by Scripps Networks Interactive Inc. (NYSE.SNI), which also operates Food Network (http://www.foodnetwork.com), DIY Network (http://www.diynetwork.com), Cooking Channel (http://www.cookingchanneltv.com), Travel Channel (http://www.travelchannel.com) and Great American Country (http://gactv.com).
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