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Wilcox Furniture Introduces HGTV HOME™ Furniture Collection

Furniture Industry News Update - Furniture World Magazine
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Article Summary: The Company has added a 5,000 sq. ft. display of HGTV HOME Furniture to its flagship store in Corpus Christi, TX.




Celebrating the grand opening of the HGTV HOME Furniture collection at Wilcox Furniture (L to R): Jerry Franco, vice president of operations Wilcox Furniture; Steve Wilkinson, sales manager Wilcox Furniture; George Moore, CEO Wilcox Furniture; Matt Johnson, vice president of sales HGTV HOME Furniture; Matt Craghan, Texas regional sales manager HGTV HOME Furniture; Andy Eply, store manager Wilcox Furniture; Sharon Cody, assistant store manager Wilcox Furniture; Dave Jackson, floor manager Wilcox Furniture.



Wilcox Furniture announced that to introduce Corpus Christi, TX to the fresh style of HGTV HOME™ the company has added a 5,000 sq. ft. display of HGTV HOME Furniture to its flagship store at the Sunrise Mall on South Padre Island Dr.

“The HGTV HOME Furniture Collection represents an opportunity for us to show our present customers and potential customers the smart ideas, easy-to-incorporate know-how and imaginative designs that they have come to expect from watching HGTV,” stated Steve Wilkinson, Wilcox Sales Manager. “HGTV is innovative and they listen. They have their hand on the pulse of what people are looking for. HGTV HOME Furniture is the embodiment of many of these design trends and ideas. We are excited to be a part of all of that and to be able to offer it to our customers here at Wilcox Furniture.”

To celebrate the launch, Wilcox Furniture is inviting people to view the collection and sign up to win $5000 in prizes. Additionally, they are offering the entire line of HGTV HOME Furniture at a 30% discount for the month of February. “Our space has been professionally decorated through the HGTV design staff and looks great, and then to be able to get this product at a 30% savings is a tremendous value to customers who are looking for style, function and fantastic value,” Wilkinson continued.

The Wilcox Furniture store at Sunrise Mall will show elements of Water’s Edge, Woodlands and Modern Heritage bedroom, dining room, home entertainment and accents along with complimentary upholstery selections from the HGTV HOME Furniture line. “We intend to add more pieces as the line grows and to eventually add it to our other stores,” Wilkinson concluded.

About HGTV:  HGTV, America’s leading home and lifestyle brand, is one of cable’s top-rated networks and is distributed to more than 99 million U.S. households. HGTV’s website, HGTV.com, is the nation’s leading online home-and-garden destination that attracts an average of 5 million unique visitors per month. The HGTV HOME products line currently includes exclusive offerings of paint, flooring, lighting, furniture, plants, fabric and other home-oriented products. In partnership with Hearst Magazines, the HGTV Magazine, a home and lifestyle publication, is currently available on newsstands.

Headquartered in Knoxville, Tenn., HGTV is wholly owned by Scripps Networks Interactive Inc. (NYSE:SNI), which also operates Food Network (http://www.foodnetwork.com), DIY Network (http://www.diynetwork.com), Cooking Channel (http://www.cookingchanneltv.com), Travel Channel (http://www.travelchannel.com) and Great American Country (http://www.gactv.com).

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