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Most Recent Furniture Industry Marketing Articles

Retail Profile: Up Market Down South
Volume 145 NO.4 July/August,  Furniture World Magazine

Solid merchandising and advertising pay off for Leather by Design.

Seven Deadly Sins of Retail
Volume 145 NO.4 July/August,  Furniture World Magazine

Avoid them and your business can flourish. Ignore them, and you may lose your retail soul!

Furniture Industry Marketing Articles

Published 2004 - 2015

Seven Deadly Sins of Retail  - 7/17/2015

Avoid them and your business can flourish. Ignore them, and you may lose your retail soul!  

Retail Profile: Up Market Down South  - 7/17/2015

Solid merchandising and advertising pay off for Leather by Design.  

Trending Accessories  - 6/9/2015

Best practices for buying, merchandising and profiting from the category.  

Killer Casualness at Retail  - 6/9/2015

Casualness can creep in anywhere. It’s your job to cut it out and replace it with intention.  

Brown Squirrel Furniture: "King Of The Wild Frontier"  - 6/9/2015

Knoxville Tennessee retailer with a storied history creates a showplace with the help of store designer Connie Post.  

Use Your Data To Sell More Furniture  - 6/9/2015

Case Study: How a regional furniture chain pulled its data together to sell more furniture.  

Millennials: Congratulations Mom & Dad, It’s a Customer!  - 6/3/2015

Millennials think and shop differently than Baby Boomers and Generation X. Here’s what you need to know.  

Retail Success Story: Rebranding For Fun & Profit  - 3/24/2015

Edward and Michael Massood rebrand Thomasville of New Jersey as HOME INSPIRATIONS Thomasville, with a little help from their friends.  

Six Rules For Planning Your Next Big Event  - 3/24/2015

Planning a BIG EVENT is a lot like planning a wedding. It takes time, thought, and budgeting. Here are ideas to consider if you want to maximize the return on your next big event.  

REV up Your Business - Switch To Evidence Based Advertising  - 3/24/2015

There are fortunes to be made in retail home furnishings by the entrepreneurs who understand how to leverage their offers to dramatically increase market share.  

    
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