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Furniture World Articles

All of the Furniture World Magazine Articles that have also been published online can be found here. Select a year to begin browsing the articles.

Articles published in 2017

Point/Counterpoint: How Much Is Too Much Digital?  - 7/7/2017

Bill Napier thinks there is too much hype about digital-only retail marketing. Ed Tashjian takes a more nuanced view.

Retail Success: BoConcept  - 7/7/2017

BoConcept’s new flagship store will set the stage for expansion in the USA of the 300 store global furniture franchise.

On Trend: Color & Style  - 7/7/2017

Use the process outlined in this article to translate your vision and ideas into great buying decisions.

Showroom Outdoor WOW!  - 7/7/2017

Create that WOW factor for your outdoor displays to generate above average sales.

Better Bedding & Mattress Sales: Closing the Sale  - 7/7/2017

Part 1: How can a quiet, modest, non-pushy RSA ever be a good closer? Here's how!

Seven "Magic" Traits Of Successful Sales Managers  - 7/7/2017

The seven traits of the most successful sales performance managers, plus tips on how to develop them.

Furniture Sales Pre-Suasion  - 7/7/2017

What if your sales people knew exactly what to say and when to say it before they made an appeal of any kind?

Built on Quicksand? Your Advertising  - 7/7/2017

Today, more than ever before, it is easy to build your advertising strategy on quicksand.

Retail Phone Talk  - 7/7/2017

Five steps to help your people develop better phone skills and get rid of phone system features that annoy customers.

EDITOR'S CORNER  - 7/7/2017

Advertising That Clicks!

Retail Cyber Security Threats and Solutions  - 6/1/2017

Don't ignore this article. ALL of your business and customer data is at risk NOW!

Retail Success: The RoomPlace  - 6/1/2017

Starting with a push cart in 1912, The RoomPlace has grown to include 25 stores and 700 employees.

Expanding GMROI  - 6/1/2017

Here's how one retailer used Expanded GMROI, a team approach, to grow GMROI 16% from 2015-2016.

Who Wants To Greet a Millionaire?  - 6/1/2017

Five steps to help retail sales associates serve customers like millionaires so they might become one.

Connect With The HENRYS  - 6/1/2017

How to connect with this large, highly niched target market, to increase traffic and boost sales.

Scary Retail Stories  - 6/1/2017

Best ways to avoid situations that may lead to customer injuries; physical, emotional and financial.

Editor's Corner: Rembering Thelma Mason  - 6/1/2017

62 years of service to the furniture industry.

Point-Counterpoint: A Millennial Myth?  - 3/29/2017

Is this promising demographic target being over-hyped by marketers in the furniture industry?

Investing In Retail: Running the Numbers  - 3/29/2017

Which opportunities should you invest in to get the best return? How do you know if costs will be covered?

5 Tips For Shopping High Point  - 3/29/2017

A true retail partner will offer initiatives and programs to help you SELL.

Design & Designer Series  - 3/29/2017

An interview with award-wining designer Todd Bracher about design, consumer & retail trends.

Principles of Influence  - 3/29/2017

Six important promotional ideas to get your customers to say "yes!" based on the writings of Dr. Robert Cialdini.

Smarter, Faster & More Efficient - Part 1  - 3/29/2017

Run-down of the most exciting opportunities for furniture retailers coming up in the area of transportation and logistics.

The Future of Retail Decision Making  - 3/29/2017

The role of fast data, big data, artificial intelligence and business intelligence in retail decision making.

Retail Profile: Park Home  - 3/29/2017

Retailer combines and renovates stores, adds categories, while providing seamless customer service.

Creating a Disney Effect  - 3/29/2017

Seven things Disney does to get people to happily open their wallets that are instructive for home furnishings retailers.

Better Bedding & Mattress Sales: Set Misinformed Customers Straight  - 3/29/2017

Best ways to help the uninformed and misinformed to make the right purchase decisions.

Editor's Corner:  - 3/29/2017

Sitting on the fulcrum a changing industry.